LIFESTYLE
Product Photography
Art Direction
Set Design
in Hong Kong
Project Overview
Olay sought a China-based photo production house to design and execute a photo series that would effectively showcase their new skincare products to the mainland Chinese audience. Nous Asia was tasked with providing directing and production services to create visually stunning images that align with Olay’s brand identity.
Client: OLAY
Location: Shanghai, ChinaCreative Process
The creative direction focused on capturing the essence of Olay’s products by emphasizing their quality and appeal to the target market. The team incorporated elements that reflect the brand’s dedication to skincare excellence and its connection to the local culture.
Technical Execution
• Pre-Production: Developed concepts that align with Olay’s brand identity and appeal to the mainland Chinese market.
• Production: Directed and photographed the series in Shanghai, China, utilizing settings that complement the brand’s aesthetic.
• Post-Production: Applied color correction and retouching to enhance the images’ vibrancy and appeal, ensuring accurate representation of the products.
Client Feedback
Olay appreciated the creative direction and photography, noting that the images effectively captured their brand’s essence and would resonate with their target audience.
Project Outcomes
The photo series successfully showcased Olay’s products, emphasizing their quality and appeal, thereby strengthening the brand’s presence in the mainland Chinese market.
Contact Us
For innovative and captivating visual content, contact Nous Asia to bring your brand’s vision to life.