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LIFE STYLE

Cinematography
in Hong Kong

Project Overview

The objective was to craft a high-quality commercial that showcases Shiseido’s new product, emphasizing its unique features and benefits. The focus was on delivering stunning visuals that resonate with Shiseido’s target audience and reinforce the brand’s reputation for excellence.

Client: SHISEIDO
Location: Hong Kong

Creative Process

Nous Asia’s team worked closely with Shiseido to develop a concept that highlights the product’s innovative aspects. The creative direction aimed to present the product in a appealing manner, utilizing dynamic camera movements and lighting techniques to enhance its allure.

A group of people dressed in white and black dance in a modern, minimalist white room with benches and overhead lighting.

Technical Execution

• Pre-Production: Collaborated with Shiseido to understand the product’s key attributes and define the visual style.

• Production: Employed advanced cinematography and Steadicam operations to capture smooth, engaging footage that showcases the product effectively.

A window view of a city street with a brick building featuring a large clock; inside, a tabletop near the window holds a red and white bottle of Shiseido skincare, a lace tablecloth, a teacup with blue design, and a small decorative lamp with a lace shade.
A group of young people wearing stylish clothing, some with red hats and gloves, are striking dramatic poses against a red and black background with a yellow circle resembling a sun.

Client Feedback

Shiseido expressed satisfaction with the professionalism and quality of the production, noting that the commercial effectively communicates the product’s value proposition and aligns with their brand image.

A group of young men, dressed in red and white stylish coats, walking inside a vintage train carriage with wooden paneling and large windows. Two women wearing black suits and hats are seated, reading newspapers.

Project Outcomes

The commercial successfully enhanced the visibility of Shiseido’s new product, contributing to increased consumer interest and reinforcing the brand’s position in the competitive beauty market.

View of a historic government building through a window with curtains inside a richly decorated room with wooden paneling, a floral-patterned armchair, a glass flower vase with white flowers, and a small glass of drink.

Contact Us

For expert video production services that elevate your brand, contact Nous Asia to bring your vision to life.