LIFE STYLE
Tung Yao Ceramics Workshop
Creative Storytelling
in Hong Kong
Project Overview
Nous Asia collaborated with Tung Yao Ceramics Workshop to create a bespoke campaign highlighting the artistry and tradition of ceramic craftsmanship. The project focused on developing a visual narrative that bridges the workshop’s heritage with modern creativity, appealing to a global audience.
Client: @Laizas_ For TUNG YAO WORKSHOP
Location: Hong Kong
Creative Process
We began with extensive research into Tung Yao’s history and philosophy. Using this insight, we developed a campaign storyline that celebrated the artistry behind their ceramics while incorporating contemporary storytelling techniques.
Technical Execution
• Pre-Production: Comprehensive planning, location scouting, and storyboard creation.
• Production: Filming onsite to capture the essence of the workshop, featuring artisans at work.
• Post-Production: Advanced editing, sound design, and color grading to emphasize detail and emotion.
Client Feedback
Tung Yao Ceramics Workshop appreciated how the campaign reflected their values and beautifully portrayed the art of ceramics, helping them connect with new audiences.
Project Outcomes
The campaign achieved increased visibility for Tung Yao in both local and international markets. It positioned the workshop as a symbol of Hong Kong’s creative and cultural heritage.
Contact Us
Looking to elevate your brand with a creative campaign? Contact Nous Asia today to bring your vision to life.